What are the emerging travel trends identified by online travel agencies?

Last updated :
September 27, 2023

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Jet, Set, New Goals: Emerging Travel Trends In India!

Fancy jet-setting to a remote island or visiting a long-lost friend interstate? Hang tight, because the rules of the game have changed! The travel patterns in India are experiencing a transformation. Let’s unpack this suitcase of new trends identified by our online travel agencies.

Embracing the Great Outdoors

Post-pandemic, we have found a newfound love for the great outdoors. The fast-paced urban life, coupled with lockdown-induced cabin fever, has pushed travellers towards natural havens. Data from top online travel agencies show a surge in bookings for wildlife safaris, trekking trails, camping, and road trips.

Workation Destinations

Forget the conventional 9 to 5 routine. The world is your new office. The rise of remote working culture has seen an uptick in "workation" trips. People are booking long-term stays in serene locations with solid Wi-Fi connectivity. Work hard in the day, relax in the evening, exploring local attractions or indulging in adventurous sports. Sounds like an enticing deal, doesn't it?

Bespoke Itineraries

Customisation is the buzzword in travel planning. Indian travellers are no longer content with cookie-cutter itineraries. They demand personalised experiences based on their interests, be it food, culture, adventure or wellness. Online travel agencies have recognised this trend and are offering bespoke itineraries to cater to these demands.

Sustainable Tourism

In this age of consciousness, travellers are actively seeking sustainable travel options. They are taking the road less travelled by, exploring eco-resorts, supporting local economies, and opting for carbon-neutral transport modes. It's all about travelling responsibly, minimizing environmental footprint, and promoting local culture.

Digital Nomads

The digital nomad lifestyle is rapidly catching on amongst the young Indians. They are combining their love for travel with their professional commitments. Online platforms are catering to this shift by providing easy booking options, virtual tours, and flexible cancellation policies.

Local, Hyperlocal

Another fascinating trend is the rise of local and hyperlocal tourism. Travellers are exploring lesser-known gems within their states or regions. These could be small towns, offbeat trails, or culturally-rich villages. The local is now global!

Health and Safety

The pandemic has significantly reshaped the travel landscape, with health and safety considerations taking centre stage. Travellers are opting for accommodations with rigorous sanitation standards and destinations with adequate health infrastructure. This shift is evident in the insurance products on offer too, with many now covering COVID-19 related expenses.

Bleisure: The New Normal

Bleisure, a blend of business and leisure travel, is gaining traction. With the lines between work and leisure blurring, employees are extending their business trips for personal downtime. It’s all about finding the perfect balance!

So, are you ready to embrace these new-age travel trends? Just remember, the journey is as important as the destination. As we navigate this evolving travel landscape, we hope you find experiences that not just tick places off a checklist, but create meaningful stories.

Before you book your next adventure, consider these trends. It might make your travel experience even more enriching. And remember, wherever you go, respect the local communities, and take only memories, leave only footprints.

Now, let's turn it over to you. What do you think about these emerging trends? Are you adapting your travel plans? We're eager to hear your stories. So, go ahead, share this article with your fellow travellers and get the conversation started!

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