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How are online travel agencies ensuring traveller safety in the post-pandemic world?

Last updated :
March 10, 2024
/

minutes read

Your Ticket to Safe Travels: Online Travel Agencies Revolutionise Post-Pandemic Journeys

In the wake of the pandemic's upheaval, many of us are eyeing the distant horizons with a renewed longing. Yet, we are also asking, "How safe are these travels?" Today, let's look at how online travel agencies are redefining travel safety for the new era.

The Arrival of New Travel Norms

As the world eases out of a pandemic-induced hibernation, the prospect of travel brings both exhilaration and unease. Safety protocols, sanitation standards, and social distancing rules have woven a complex web around the globe-trotting aspirations of the post-pandemic wanderer. Stepping into this conundrum, online travel agencies (OTAs) are employing innovative strategies to offer safe and satisfying travel experiences.

Stepping Up Sanitation Standards

One of the significant moves OTAs have undertaken is to closely collaborate with hotels and airlines to ramp up sanitation standards. Partner properties displaying 'sanitised stay' badges have become the norm. These badges act as assurance that the properties have been thoroughly cleaned and disinfected, adhering to protocols set by global health organisations. Likewise, airlines partnering with OTAs are providing 'sanitised flights' with stringent disinfection measures before every trip.

Embracing Flexible Policies

Understanding the unpredictability of the situation, OTAs are providing flexible booking and cancellation policies. Most OTAs now offer 'Free Cancellation' and 'Pay at Hotel' options, which give travellers the freedom to change plans without a financial pinch. In addition, they have incorporated features to allow rescheduling of flights without additional charges, safeguarding the interests of customers in an uncertain environment.

Ensuring Transparency and Information Accessibility

To provide real-time updates on the changing travel restrictions, OTAs have integrated travel advisory tools into their platforms. These tools offer travellers a wealth of information, from quarantine regulations to required health certificates. By keeping travellers abreast of all necessary requirements, OTAs are mitigating the risk of last-minute surprises and cancellations.

Promoting Offbeat and Rural Tourism

Recognising the trend towards offbeat and less crowded tourist spots, OTAs are promoting rural and eco-tourism. They are curating unique experiences in secluded destinations, thereby allowing travellers to maintain social distancing while enjoying a rich travel experience.

The Advent of Contactless Services

Another remarkable innovation has been the advent of contactless services. From e-check-ins at hotels to digital payments and QR-based menus, OTAs are capitalising on technology to minimise physical interactions and make journeys safer.

Digitisation of Health Records

OTAs are also embracing digital health passports and certificates. These digital documents provide proof of vaccination or negative COVID tests, which are now prerequisites for international travel. Some OTAs are partnering with health tech firms to streamline the process of verifying health credentials, making it quicker and more efficient for travellers.

Virtual Experiences and Tours

In addition, OTAs are partnering with local tour operators to offer virtual experiences and tours. These allow travellers to explore a destination's top attractions, enjoy live cultural performances, and participate in cooking classes, all from the comfort of their homes. While this can’t replace physical travel, it's an innovative approach that's gaining popularity, especially among those hesitant to travel just yet.

Sustainable Travel Options

Climate change concerns have taken center stage, with many travellers seeking to minimise their carbon footprint. Responding to this, OTAs have introduced features enabling travellers to choose more sustainable options, from eco-friendly accommodations to greener travel methods. For instance, some OTAs provide the option to offset carbon emissions generated by your flight, contributing towards projects that reduce greenhouse gas emissions.

Personalised Travel Recommendations

Harnessing AI and machine learning, OTAs are offering personalised travel recommendations based on a user’s search and booking history. They are able to suggest destinations, hotels, and experiences that match individual preferences, enhancing the customer experience while promoting safer options.

Travel Insurance and Assistance

Given the uncertainties that still surround travel, OTAs are partnering with insurance companies to offer comprehensive travel insurance. These include coverage for medical expenses due to COVID-19, trip cancellations, or delays due to lockdowns or travel restrictions. Additionally, many OTAs have strengthened their customer support, offering 24/7 assistance to handle any travel-related issues that may arise.

Conclusion: Shaping a Safer Travel Landscape

Online Travel Agencies, in their quest to ensure traveller safety, are continuously innovating and adapting to the changing environment. With sanitised stays, flexible policies, real-time information, and the integration of advanced technologies, they are shaping a safer and more secure travel landscape. While the pandemic has significantly disrupted the travel industry, these steps taken by OTAs promise a resilient and more robust future for travel.

As we inch towards a new normal, why not share this enlightening piece with your friends and family? Everyone deserves to know about the safety measures OTAs are implementing for our secure and hassle-free travel experiences.

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